AI Insights · Timothy · July 2025
Top Personal Finance Apps on iOS in Ireland, Q2 2025
Explore the performance of the top personal finance apps in Ireland on iOS during Q2 2025, highlighting trends in downloads, revenue, and active users.
During the second quarter of 2025, the personal finance app landscape in Ireland showcased varied performance across top applications on the iOS platform. According to data from Sensor Tower, these apps demonstrated distinct trends in weekly downloads, revenue, and active user engagement.
YNAB saw a fluctuating revenue pattern with a peak at approximately $1.3K in late June. Downloads increased steadily, culminating in 173K by the quarter's end. Active users also showed a positive trend, rising from 832K to 913K over the quarter.
For Splitwise, weekly revenue peaked at $240 towards late June. The app consistently maintained a high download rate, reaching 544K in the last week of June. However, active users experienced a decline, starting at 9.9K and ending at 8.9K.
Spendee Budget App & Planner achieved a notable revenue increase, peaking at $270 in early June. Weekly downloads were fairly stable, with a slight rise to 157K by the end of the quarter. Active users increased from 529K to 590K.
The performance of Buddy: Budget Planner App was marked by a revenue peak of $184 in the first week of April, followed by fluctuations. Downloads remained relatively stable, with a minor decline by the end of the quarter. Active users showed slight variations, maintaining around 200K.
Lastly, Financielle: Budget Planner experienced modest revenue growth, reaching $121 by the end of June. Downloads varied, with a significant drop to 15K in the last week of the quarter.
These insights highlight the diverse dynamics of the personal finance app market in Ireland. For more detailed analytics, visit Sensor Tower's platform.
